AAF - North Central Indiana

Although the first wave of baby boomers turned 60 in 2006, they are a viable, dynamic consumer group that will continue to evolve for many years to come - requiring boomer-targeted marketing strategies to be equally dynamic and insightful.

Gala showcasing our area's best advertising work.

Lafayette's definitely got talent and they're ready to share what they know in our annual FREE lunch series continuing at Clarian Arnett Hospital on March 17. The fun starts each day at noon and... don't forget to bring your lunch!

(If you don't feel like packing, take advantage of the tasty (and economical) fare offered at Clarian Arnett's restaurant, The Banyan. This is definitely not hospital food! See menu under event information.)

"Marketing fitness" requires the same dedication, discipline and training as any other fitness regime. You have to fuel your marketing plans and initiatives with the right healthy ingredients to achieve top performance.

* With bonus: Translating Analytics to Achieve your Business Goals

What Do the Cows Say? Why is it that we are so inspired by bovines with a hatred of their barnyard brethren? Get to know the ins and outs of the award-winning cow campaign, including the evolution of Chick-Fil-A's advertising philosophy.

Come celebrate the start of summer with the AdFed gang! Join us at the Patio by Bluefin Bistro on June 24th from 5 - 7 PM. Appetizers to be provided by AAF-NCI
http://www.bluefinbistrolafayette.com/.

Surviving the Elusive Minority Consumer (Marketing to Minorities)

Marketing Greater Lafayette

Join us at the YWCA (605 N. 6th Street) as we learn how the experts market our community to others. Dennis Carson (Director, City of Lafayette Redevelopment Department), Chandler M. Poole (Director of Development, City of West Lafayette), and Jo Wade (President of the Lafayette - West Lafayette Convention & Visitors Bureau) will be our guest speakers. The event is FREE and sponsored by Chick Fil A, so come hungry for great breakfast and presentation!

Ch, Ch, Ch, Change: Building a Marketing Function

Come on out to our first Professional Development Luncheon of the programming year to listen to Teri Lucie Thompson, Chief Marketing Officer and Vice President for Marketing & Media at Purdue University. She will share her experience in building a marketing department and bringing a marketing discipline to Purdue University by leveraging her corporate experience. Registration begins at 11:30, lunch and program from noon - 1:00 p.m.